About Us


Better Communication, Better Lives

The Brighter Story

At Brighter, we pour our hearts and minds (and whole lot of soul) everyday into solving the biggest problem leaders face today—Communicating effectively with today's increasingly mobile workforce.

It all started in the winter of 2014, when two long-time friends and co-workers stumbled upon an interesting conundrum: employers want to reach out to their employees, and employees (especially Millennial employees) want to feel connected. Yet despite these reciprocal intentions, there exists no bridging tool in the market that works for both parties.

Having reached out to hundreds of companies across industries including retail, banking, hospitality, healthcare, and benefits consulting to understand their unique challenges, we realized that if there isn’t a perfect communication solution available, we will create one! We assembled our management "bench" by engaging leading national experts on Employee Engagement, Corporate Communications, and Behavioral Change as part of our Advisory Board. Together, the experts guided us to build a communication solution that is no-nonsense, measurable and genuinely effective.

At Brighter, we believe that effective employee communication is the foundation for successful employee engagement. It is our mission to create truly personalized, one-to-one interactions between employers and their employees. And we make this connection easy and quick by using just one single system. Fuss-free for the employers, clutter-free for the employees. A win-win for all.

We're Brighter - Better Communication Better Lives

The Team

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Herbert Ong

Co-Founder + CEO

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Kei Wakabayashi

Co-Founder + Product/UX

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Angela Smiley

Co-Founder + Engineering

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Wendy Rebmann

Advisor, Internal Communications

Ex-Chief Communication Officer at T-Mobile

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Dr. John Norcross

Advisor, Behavior Change Expert

Author of acclaimed book "Changeology"

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Marianne Jackson

Advisor, HR + Talent Development

Chief Talent Development Officer at Ebay

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Brad Karsh

Advisor, Millennial Training

CEO and Founder of JB Training Solutions

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Eric Severson

Advisor, Human Resources

Ex-Chief HR Officer at Gap

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Astri Lukitasari

Marketing + Content

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Lucas Nestvold

Sales

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Daniel Masin

Business Development